Media Production: Television and Radio

Analyse the selected tv set intelligence information show extracts (from the screening) showing your understanding and ability to impose Personalisation and impartiality to your own critical discussion. In this essay I pull up stakes analyse ITV 1, BBC 1 and Channel 4s News programmes. I will give detailed definitions of impartiality and personalisation I will investigate the concepts of personalisation and impartiality and use them to critically evaluate the give-and-take program. I will examine how these three news broadcasters incorporate personalisation and impartiality into their news programmes.I will now discuss the concepts of personalisation and define what personalisation is. Personalisation wherever possible, events atomic number 18 seen as the actions of people as individuals thus the NHS cuts may be personate on an agenda by Baby X not getting the operation s/he needs, (Branston & Stafford, 1996 138). Branston and Stafford, imply that personalisation within th e news is reportage the news and relating it to the everyday state-supported or a social issue. This example of the NHS making cuts, and effecting baby x can be reported in a certain way that it affects the general public.For example, you the viewer can suggest an individual person or social group be affected by something in the news. In this case the subject of a baby provides a human interest in the news bosh. Williams claims that, There is no subject, no plagiarise thing that cannot be translated in terms of people (Williams, 1958 220). An example of this concept in late news is in The Sun newsprint, there is a composition well-nigh the recent re-imprisonment of one of Jamie Buglers killer. The Sun have set up a petition demanding the government to reveal the official reason for his return to jail.The newspaper then encourages the readers to add their names to a petition which they had set up on their website www. thesun. co. uk. This is an attempt to directly involve an d engage with the reader, emotionally pulling them in by personalising the language. Private personalisation within the news has resulted in the news becoming dumbed down and info-tainment. There is an increasing amount of news broadcasters using personalisation in the news, wether it is citing the public, polls, public opinion, texts, online forums emails, vox pops, or the use of celebrity personalities, by using Twitter, Facebook or the broadcast forums. The infotainment debate is an reason about the relationship between television and public lifeaccording to the prevailing wisdom, TV news ought to conform as much as possible to the existing generic format of a serious newspaper (Creeber, 2001 118-119). An example of infotainment can be seen when the news of John Terrys affair was published. This story received much fix converge than the upcoming general election. This asks the question, is the general public more interested in the sex lifes of footballers than an election that will affect their lifes?I will now move onto define the word impartiality impartiality is defined as a, sound practice that makes clear distinction between news reports and expressions of opinion. News reports should be free of opinion or bias of any kind (American Society of Newspaper Editors, 1923 in Allan 200422) In other words news broadcasters are legally required to broadcast unbiased and balance news reports. Ofcom state that news broadcasters have to ensure that news, in whatever form, is reported with out-of-pocket accuracy and presented with due impartiality. (www. ofcom. org. k/tv/ifi/codes/bcode/undue/) Impartiality associated with objectivity the word objectivity is rarely apply by regulators, but is substituted by words such as impartially, accuracy, balance and fairness they use a set of devices that they can argue that their reporting is unbiased (Creeber, 2001 117) Habermas (cited in Bromley) argues that, in social democracies such as Britain,TV news, because of its institutional position of (quasi) independence from the state and its statutory obligations towards impartiality and public service ideals,can serve to facilitate that acres of social life which is available to all citizens and in which and through which something approaching public can be formed. (200161)I will now move on to analyse the BBC, Channel 4, and ITV news programmes, discussing the broadcaster views and policies and how they use personalization and impartiality in their news broadcasts All the news broadcasters mentioned Andy Murrays win at the Australian open, the presenters all used words like we can win and its our time the news broadcasts were all very patriotic and involved the viewer in the story. I detect how the BBC used personalisation in their story about the two children found dead in the boot of their mothers car in east Sussex, the news reader introduced the story with a soft sympathetic voice to set the tone of the story, they showed two still images one image of the children and one of the mother which gives an acuteness into what people has been effected by this atrocity.The BBC alike asked the neighbours opinion on the story all of these tequnices are used by the BBC to involve the viewer in the story and to make the viewer think that this could have been there next door neighbour with such quotes as its the same old story you would never it would happen in a place like this. ITVs take on the murder of the two children is a great deal more dramatised than the BBCs the newsperson narrates she is a happy little girl there is no clue no sign in this picture of the fate she faces why would there be the reporter asks questions in the narration to make the viewer answer and become more involved in the story, there is shot of a mum and a youthfulness girl walking into a nursery school which basically sends the message to the viewer that this should have been the puppyish girl and her mother.This was a good insight into what hap pened to the young children as the reporter points to the house to set the scene then recreates the journey the mum took by filming in placement the car as the drivers point of view. ITV also asked the neighbours about their views on the situation, and the last image was very personal as it showed a message from the public or a family member saying peacefulness tight little babies. I noticed the similarities between ITV and Channel 4 news as their reports were very similar and so was there running order. aft(prenominal) careful research I found out that both their news is provided by ITN who say they are the worlds leading independent topic provider, producing news, entertainment and factual content across a range of platforms.I found that ITNs news was dramatized compared to the BBCs this is due to the fact that the BBC prides its self in being impartial and the most respected News broadcaster in the world. After watching the BBC news I spotted some impartiality between the ass orted news stories, in the first story about the war in Afghanistan, the picture behind the news reader shows the British and Afghanistan leaders standing side by side which implies that both leaders are together in their fight to have peace in Afghanistan. The first couple of minutes showed pictures of solders and the soldiers winning the fight against the Taliban. The reporter mentions in the story the number of British solders killed at war and is Impartial because it doesnt mention anything about any bare civilians killed.The public views on the war in Afghanistan are mixed but I felt that the BBC were in favour of the war as the reporter give knife to in a country where most cant read or write the solders have brought roads hospitals and schools to the area. And footage of a solder saying were winning. Even though the BBC supported the troops they were negative against both leaders saying the leaders cant guarantee to deliver on what they agreed today, the past few years in Afghanistan have been littered with failures. This was very impartial compared to the story of president Obama and his great American recession and personal line of credit opportunities speech. The BBC report used positive words such as not broken but bruised and great programs failing to mention that he hasnt delivered on many policies that he promised in his election speech.This story also got more airtime than the segment on the recent job losses in Sunderland and Burnley which asks the question is the BBC more concerned about the American recession or the U. K recession. The Obama story got more airtime because it is infotainment as Obama is a celebrity president and is associated with celebrities such as jay Z. Galtung and Ruge conducted an analysis of newspapers in which they identified certain factors as being worthy of the news. These factors included things such as frequency, the time medium in which the event could be reported, threshold, the proximity of the story in re lation to the reader elite persons and nations, stories concerning powerful people or places and personalisation as well as others.The more of these criteria a story fills the more news worthy it is. Cited in Harcup and ONeill,2001, p 279) This format of selecting the news is repeated regularly as an example the ITV news again selects stories about elite people The ITV had a unlike view on the policy against the Taliban the news report used words such as bribe and secure off the Taliban negative words to suggest that the policy is not a good idea. The first shot was footage of a dead solders coffin being rigid to rest. It used words such as the man he died for suggesting the solder gave his life for the Afghanistan president it then showed clips of the Taliban firing rockets at the solders. This was a completely different view compared to the BBCs images of the solders winning battles and the solders being surrounded by children. The ITVs short report on the troops in Afghanistan was similar to the BBCs as it was very much supporting(a) the troops but disagreeing with the government.With quotes from a dead solders farther saying I dont think all his (Tony Blair) stories about fighting for a republic are true it leads us to believe that the governments decision to go to war isnt as supported as we might believe. piece of music watching the Channel 4 news broadcast on the Taliban buy out as the presenter called it I noticed a lot of tongue and cheek comments against the governments initiative, the first shot behind the anchor man was of Gordon Brown and president Hamid Karzai shaking hands which implied deal done, the main argument of the Channel 4 news was basically the war has failed for example they said throughout the broadcast the war has failed so far and after marching eight years in Afghanistan to nowhere.And that this new strategy is rubbish, by calling it plan B and the big Taliban buy out the anchor man put the question to Gordon brown saying wh y should the tax payers pay the Taliban who killed their sons to stop fighting and how do you know some people wont build to be in the Taliban for the money? Gordon browns response was pretty poor which led me to believe that this mandate isnt a good idea and isnt divergence to work. I found that the Channel 4 news were very sarcastic even to the extent of saying the UN, Nato, and . the USA of course implying that the USA involve themselves in everything, yet in my opinion the USA have as much say over the war in Afghanistan as the UK.It seems that all the news broadcasters when they were reporting about the war in Afghanistan were very careful not to say a bad word about the army, yet most of their quotes from the reporters or general public were negative against the government. It is hard to be impartial when broadcasting the news due to individual believes and values, organ, culture, political and social pressures pulse the time of when the event is happing. We are all bias to opinion so there is no such thing as impartiality In conclusion In this essay I have defined both personalisation and impartiality looked in-depth into television news showing how news broadcasters show impartiality and personalisation in their broadcasts. I have given recent examples to back up my arguments and given academic quotes to back up the theories I use in this essay.